SM2 allows you to easily capture and analyze data from social media channels to drive more informed business decisions around:
• Brand engagement and reputation management
• Market and product trending
• Competitive position and benchmarking
• Identifying and engaging key communities and influencers
• Segmenting and profiling customers
• Generating sales leads and targets of opportunity
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Social media listening: Historical and in real-time
Flexible reports and dashboards
SM2 provides unlimited searches and profiles offering the freedom to listen for as many brands, products or topics as you like. SM2 has 16 out-of-the-box reports and social KPIs focused on key aspects of social media data, as well as a highly configurable and flexible Dashboard. Reports and Dashboards can be easily shared and data exported to other formats (csv, xml, txt and html) to be used in other reporting applications.
Through collecting, visualizing and analyzing the social media dataset, SM2 provides insight and foresight from social media conversations.