SDL, part of RWS Holdings plc, is the intelligent language and content company. Our purpose is to enable global understanding, allowing organizations to communicate with their audiences worldwide, whatever the language, channel or touchpoint. We work with over 4,500 enterprise customers including 90 of the world’s top brands and the majority of the largest companies in our target sectors. We help our customers overcome their content challenges of volume, velocity, quality, fragmentation, compliance and understanding through our unique combination of language services, language technologies and content technologies.
News
New SDL Content Supply Chain Advisory Service Helps Brands Align Content Strategy with Corporate Objectives
Service Improves ROI by Increasing Connectivity Between People, Processes and Technology
MAIDENHEAD, UK
11/12/2020
- Discovery Workshop: The aim of the workshop is to understand customers’ strategic goals, and how their current content supply chain, and underlying processes, support their objectives. This involves understanding their current issues, content types, external audiences and internal stakeholders.
- Process Mapping: The focus of the Process Mapping workshop is to understand in detail the different content flows throughout the organization, the metrics for success and KPIs currently being used. Each piece of the content ecosystem and IT architecture is evaluated, and a process map is developed that outlines the customer’s current content challenges.
- Findings Revealed: Once the CSC Advisory Service understands the current challenges and inefficiencies a report is delivered with its key findings. It offers insight into the current obstacles, the business impact of recommended changes, and areas for improvement. An engagement timeline and implementation roadmap is also provided to help organizations understand the changes required to achieve their strategic vision.