Welcome
Increasingly, managing vital global business content through adoption of a Global Information Management strategy is becoming a genuine business imperative. To reinforce this momentum we're entering a very busy Q4, kicking off with our sponsorship and presentations at Technical Communication UK last week. Join our team at industry conferences this quarter, or attend our educational webinars to understand how major global organizations such LG, Philips and VMWare are delivering to market quicker, increasing the efficiency of their authoring and translation processes to achieve optimum consistency and messaging effectiveness, lowering costs and delivering high quality customer service by adopting a Global Information Management strategy. Visit our events section to find out more.
As always, we’re pleased to bring you a mix of expert knowledge and best practices in the field of business content globalization - so please, read on. And let us know your feedback – it’s important that we tailor each release of Global Content News to meet your needs and interests.
Yours sincerely,
Rebecca Morgan
Editor
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 | SDL Events: Global Information Management ConferencesLearn best practices that lower costs and deliver more effective Global Content from SDL customers, and hear from acknowledged content management analysts on important trends that will support business growth in global markets. A complimentary full day event: London - Thursday 15th October - The Gilbane Group - Renowned US based content management analysts/strategists
- Medtronic - Leading worldwide medical equipment manufacturer
- Perceptive Informatics - Innovative eClinical solutions provider
- Mekon - Thought leading XML consultancy and systems integrator
- SDL - hosts for the day, summarizing our "create, manage, translate, publish" Global Information Management strategy
Copenhagen - Thursday 26th November, 2009 - Common Sense Advisory - Leading business globalization industry analyst
- SDL - hosts for the day, summarizing our "create, manage, translate, publish" Global Information Management strategy
- Client speaker to be announced shortly - watch this space!
 SDL Events: Trados Roadshows
These events offer an opportunity for translation professionals within corporate organizations to learn about the SDL Trados product range, and how they resolve the challenges that face key translation personnel every day. The events include a series of presentations, and our team of subject matter experts are on hand to answer any questions that you may have.
> Register to attend a Roadshow in a city near you |
 | SDL Global Information Management Strategy will Help Keep Life Good for LG’s Global Customers
LG, a worldwide leader in consumer electronics, has implemented SDL Translation Management System to manage the complex processes involved in localizing customer-facing content in order to achieve: - significant cost efficiencies
- improved content reuse
- better adherence to brand consistency
- and far quicker time-to-market for product documentation and web content
"Managing translation cost and increasing reuse and consistency will help LG Electronics operating units to provide excellent customer experience in all their markets,” said Lee Jaesung, Vice President of LG CNS. SDL is delighted to work with LG on this first important step in their Global Information Management strategy. Isn’t it time we discussed how we can enable improved customer experience for your clients? > Read the full LG press release |
 | Case Study: Philips and Gilbane GroupPhilips have been the pioneer in deploying Global Information Management strategies for the pursuit of customer service excellence. This case study, brought to you by The Gilbane Group, tells the story of Philip's evolution and covers:: - The emerging role of the cross-functional champion
- Global product content agility
- An evolving content management chain
- Borderless brand management
> Download the Philips and Gilbane Group Case Study |
 | Surveys: Take PartPromoting the Importance of Technical Documentation
SDL is working to raise awareness of the importance of technical documentation production with senior decision makers in global companies. Complete the survey below.
> Promoting the importance of Technical Documentation
How do you gather industry information?
SDL is running a survey to understand current trends for gathering industry information. Take part and to be in with a chance to win the collection of SDL buddies. See the Buddies in action worldwide at www.sdl.com/buddies.
> How do you gather industry information
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 | Industry EventsVisit SDL experts, learn how Global Information Management can benefit your business, and keep up to date with the latest activity in the global content management space by attending an industry event. We’ll see you there! > Tekom - Wiesbaden, Germany - 4-6 November 2009
DITA Europe is designed for those who are interested in implementing XML, DITA, or learning more about this leading standard for topic-based technical and use guidance content authoring.
> DITA Europe 2009 - Munich, Germany - 16-17 November, 2009
SDL will be exhibiting at the world’s biggest conference in the field of Technical Communication and Information Management. Find us at hall 4, booths 430 and 437. |
 | Upcoming WebinarsHow Tightly is your Translation Process Integrated with your Content Management System?
Thursday 29th October 2009
Learn about the value that can be achieved from effective integration between Content Management Systems, and the Translation Management System. How can you gain efficiencies and cost savings is the process of globalizing the key content that needs to get to your end users in their language?.
> Register to attend the webinar here |
 | Listen Again: Webinar ArchiveAuthoring: Consistency and Re-use in Technical Documentation
Recorded in September 2009
Industry figures show that if your organization produces just 10,000 pages of technical or support documentation a year, the total costs for authoring, reviewing, translating and publishing could be approaching € 9m. Identify and address inefficiencies in the end-to-end process of producing this documentation from the guidance in this the webinar.
> Access the webinar recording here SDL Global Information and Content Management Series
Recorded throughout August 2009
Learn how to reduce costs, accelerate time-to-market and drive global brand consistency with SDL GIM solutions in this 6 part series of 30 minute webinars. Listen Again to hear how SDL can transform the way you manage and deliver global content.
> Access the webinar recordings here
SDL Localization Services Best Practices Series
Recorded throughout August 2009
As one of the largest and most experienced providers of global Translation Services, SDL industry experts provide a great source of best practice advise for common localization challenges. If managing localization is your responsibility, help is at hand in this 7 part webinar series.
> Access the webinar recordings here
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