Advanced technology platform
For over a decade SDL content technologies have been enabling enterprises to manage their customers experience through the “mobile shift”, keeping your eCommerce, campaigns and digital presence ahead of the curve.
Our technology is designed to harness the power of the latest web standards (like HTML5), the latest methodologies such as server-side detection and is delivered in an easy-to-use intuitive solution that works in harmony with the technology trends.
A contemporary mobile experience is so much more than repurposing a web page for a smaller screen. Instead, it is about dynamically assembling an experience that is made up of navigation, content and rich media assets and doing this automatically based on the visitor, their preferences and their device capabilities.
You can't build a house without a solid foundation... and you can only build an omni-channel customer experience with the right content model and the ability to serve that content to your customer dynamically.
How do I look?
Your marketers need to ensure that the experience is optimized for the various devices. In addition to previewing content, you can edit and manage different content versions for different device capabilities.
Using SDL Tridion, your marketers also can take full advantage of device, personalization and segment-based campaign capabilities for a fine-grained approach to optimizing the digital experience.
Security & resilience
A mobile website must offer the same level of security and resilience as your desktop site. When designed well, a mobile site delivers significant revenue, so it's important to protect against the unforeseen.
SDL mobile delivery is approved by Tier 1 carriers, government bodies and retailers requiring PCI and DSS compliance.
It is fully penetration tested, utilizes all relevant internet protocols such as https and SSL, and fully supports clustered and disaster recovery environments.
All of that means that financial transactions and secure data transfers can be created to suit your system, your business priorities and your users' preferences with complete confidence and peace of mind.
Measure your success
Delivering a successful one-web experience is more than making your website available across all digital touch-points.
You also need to measure, analyze and track your site performance and individual customer journeys.
Your ability to track how customers engage with your site across different touch-points provides insight that enables you to anticipate, respond and proactively adapt to customer trends.
SDL also provides site performance monitoring and alerting, so can give your customers get a fast user experience every time.