To truly engage with your customers, you need to think beyond your standard company website. A successful digital marketing strategy calls for you to deliver personalized content to any variety of device, manage video assets and maintain consistency across your global web presence while allowing for cultural and regional site variations.
Most CMS systems available today simply are not up to the task. Can your current content management system deliver a globally consistent customer experience?
This eBook explores seven practical areas you should focus on to do just that.