SDL Tridion®, leader in Web Content Management (WCM) and part of the SDL Group, leader in Global Information Management (GIM) solutions, today announces it has partnered with Reading Room, a digital marketing agency, to update OKI Printing Solutions’ Content Management Solution (CMS) platform for its website.

OKI Printing solutions wanted to upgrade its CMS infrastructure to maintain high levels of customer service and support two product websites and an extranet service for dealers. The OKI web estate hosts over 100 websites in 20 different languages.   The online marketing suite of SDL Tridion is designed to provide customers with a centralized management tool for all content. BluePrinting technology ensures that multiple websites can be updated easily and quickly, to meet ever-changing business needs.

Implementation partner, Reading Room, recommended SDL Tridion’s WCM platform with its multi-language and multi-site capabilities. Over 100GB of existing content was migrated into the new system to form a fully managed, language-oriented CMS containing over 140 discreet publications and publishing in excess of 100 unique websites, with individual country managers controlling the corresponding website.

"At 100+ websites, this project has been huge for us as a global organization. Choosing SDL Tridion as a solution was easy, for the flexibility it gives us, the adaptability to the users' requirements - and the potential future enhancements that we can add on as our business demands them. Coming from basically a home-spun solution, working with SDL Tridion has already proven to have a great impact on the way we work." Says Anja Jessen, General Manager Branding & Communications at OKI Printing Solutions.

She continues, "We initially included Reading Room on the shortlist because of their reputation and experience in working with SDL Tridion. Both are well deserved - we wouldn't have been able to take the plunge of launching all sites at the same time, without their support." 

“SDL Tridion’s content management platform was ideal for a company such as OKI Printing Solutions, who needed to control multiple websites across multiple regions,” said Tim Norman, Northern European Marketing Manager, SDL Tridion. “The platform is scalable and allows for future growth, whilst enabling content to be easily and quickly updated according to current marketing trends and activities, thus maximizing the effectiveness of online communication.”