European Online Travel Success
View our webinar with guest presenter Henry H Harteveldt, Vice President and Principal analyst at Forrester Research, Inc. to discover the five pillars of successful travel eBusiness and how to engage European travelers at every stage of their journey.
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Can you capture the attention of your online audience, converting them from lookers to bookers?
Are you maximizing revenue per customer?
View our recorded webinar: European Online Travel Success featuring Henry H. Harteveldt, VP and Principal Analyst at Forrester Research Inc to discover how to engage European Travelers at every stage of their journey.
Learn about:
Five Pillars to Support Effective Travel eBusiness
Harnessing Emotional Aspects of Travel
Trends in European Online Travel
Digital Engagement Strategies
About Henry H Harteveldt
Research Focus
Henry's research helps travel industry eBusiness & Channel Strategy professionals worldwide understand and anticipate how technology will affect the way they market, sell, and distribute their products and services. He joined Forrester in January 2000 to lead the worldwide travel industry practice.
Henry's research at Forrester has served to define strategy and opportunity across the travel industry and functions as a leading indicator of key trends and innovation. Recent key research by Henry identified the opportunity presented by mobile data services for travel marketing, customer service, and distribution; recognized the need for the industry to humanize the digital travel experience by making the human benefits more visible than the technology; and noted the first-ever decline in the number of online travel buyers, coupled with a growth in the use of offline travel agencies.
Previous Work Experience
Named one of the 33 most influential people in the travel industry by Travel Weekly magazine in November 2007, Henry is a regular commentator in broadcast and print media. Henry serves on the board of directors of the Association of Travel Marketing Executives (ATME) and the advisory board of Travel Distribution Report. Henry was a cofounder of the annual TravelCom travel industry conference and serves as a member of the Travel Industry Association's eCommerce advisory committee.
Henry's travel industry marketing, planning, and distribution experience includes leadership roles at Continental Airlines, Fairmont Hotels & Resorts, GetThere, and The Trump Organization.
Education
Henry is a graduate of the Tulane University School of Business in New Orleans and is based in San Francisco.
