British Dental Association case study
The British Dental Association (BDA) is the professional association and trade union for dentists in the UK. Membership, which is voluntary, stands at around 23,000. The majority of members are in general practice, or High Street practices. BDA had highly ambitious plans to transform its website to lie at the heart of the organizations core strategy to provide a valuable online service for its members.
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The British Dental Association (BDA) is the professional association and trade union for dentists in the UK. Membership, which is voluntary, stands at around 23,000. The majority of members are in general practice, or High Street practices. BDA had highly ambitious plans to transform its website to lie at the heart of the organizations core strategy to provide a valuable online service for its members.
We were ambitious about what we wanted to achieve with the site. We managed to have the site live in a reasonable time frame and stayed within the agreed project budget and contingency budget for the initial build.
Barry Rutter, Web Services Manager at the BDA
