White Paper: XML-Empowered Content Management and Delivery
The compelling business challenges in today's global market demand that companies rethink their content development and delivery strategies to remain competitive. Moving away from the traditional document-based publishing processes, embracing XML, leveraging component-based authoring and deploying automated CMS and publishing technologies can substantially reduce costs and improve accuracy and turnaround time. If you are considering such a move, the time has never been better and the tools and environments available have never been richer. Looking forward, new technologies and delivery platforms will create new opportunities for forward thinking companies to interact with their customers.
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Overview
For years, vendors, standards organizations and industry analysts have promoted the use of XML and component-oriented content management. Despite compelling success stories and proven return on investment, the rate of adoption and growth has been slower than anticipated.
But the market is now poised for dramatic change and growth, based on a confluence of powerful business drivers, new technologyand emerging XML standards. If you are still using traditional document-based approaches to create and deliver dynamic technical or commercial content, it is time to take a serious look at a new generation of XML-based solutions and best practices.
