DITA Webinar: DITA and The Global Customer Experience Series: The Path to Global Customer Experience: DITA with Quality Built In
Adoption of DITA and structured content methodologies is one significant step on the path to achieving a unified global customer experience, but organizations can go one step further by adding quality control to their content. Guest speaker Elizabeth Gschwind of FICO shares her insight for building a foundation that can drive significant benefits for the localization process. Joining Elizabeth is Howard Schwartz and Tom Smith of SDL who talk about how to achieve a consistent global customer experience.
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Adoption of DITA and structured content methodologies is one significant step on the path to achieving a unified global customer experience, but organizations can go one step further by adding quality control to their content. Join guest speaker Elizabeth Gschwind of FICO as she shares her insight for building a foundation that can drive significant benefits for the localization process. Joining Elizabeth will be Howard Schwartz and Tom Smith of SDL who will talk about how to achieve a consistent global customer experience.
Building a foundation of high quality, highly reusable content in DITA ensures that global organizations not only achieve maximum efficiency in delivering technical information to their customers but can also provide them with high quality, accurate and consistent information. Such a foundation can drive significant benefits for the localization process and puts global players on the right path to achieving a consistent global customer experience.
Speakers include:
Elizabeth Gschwind, Localization Manager - FICO
Howard Schwartz, Senior Vice President, XML Content Technologies - SDL
Tom Smith, Product Marketing Manager, Global Authoring Solutions - SDL
View this lively discussion which includes such topics as:
Improving global customer experience with better content delivery
- Managing DITA in a global organization
- Ensuring that your content is high quality and adheres to writing standards
- Using DITA with quality built-in
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