Mandarin Oriental case study
Mandarin Oriental Hotel Group is an award-winning, international hotel investment and management group with an ambitious mission: to be recognized as the premier global luxury hotel brand. Today, Mandarin Oriental centrally manages websites for each of its 26 hotels in addition to a mobile website using SDL Tridion.
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Mandarin Oriental Hotel Group is an award-winning, international hotel investment and management group with an ambitious mission: to be recognized as the premier global luxury hotel brand, providing 21st century luxury with oriental charm in each of its hotels, resorts and residences. The Group is currently experiencing significant growth, with 26 hotels in operation in 21 countries and another 15 under development.
Our new mobile website has proven successful on several levels. We’ve extended our reach and offered our guests yet another convenient, easy-to-use method to interact with us. Secondly, we have already received compliments from our guests about how smoothly the mobile site works and how quickly it performs. Thirdly, the number of bookings we received through the mobile site surpassed our expectations. The investment we made was returned within two months.
Christoph Oberli, VP eCommerce & Interactive at Mandarin Oriental Hotel Group
