
Atlas Copco approaches its international customer base like a local company. They turned to SDL to ensure their web communication is timely, efficient and reflects the Atlas Copco brand values of innovation, interaction and commitment to customer satisfaction and productivity.
Challenged by a fragmented approach to managing global Web content, the company turned to SDL.
We found that if we published generic Atlas Copco content in seven languages, we could communicate locally with up to 80 percent of the total visitors to our sites.
Olivia Gambin, Web Communications Manager at Atlas Copco