Financial Services

Creating effective online marketing and transactional opportunities for financial services customers requires a unique and specialized approach.

Personal, relevant, integrated

To attract consumer attention and inspire consumer attention with money-matters, financial services and banking industry is now creating an increasingly personalized online experience, with greater access to relevant services that anticipate their customer’s needs.

SDL WCMS has served many financial services organization’s online objectives, including: ABN AMRO, ING Group, RaboBank, Virgin Money and Interpolis.

Read more about our financial services customers’ success stories in creating a personal, relevant and integrated online experience for your customers.

Also visit the Financial Services micro site

ABN AMRO Print case study

SDL Tridion offers ABN AMRO a solution that included integration with IBM WebSphere, PeopleSoft, Verity, and meets up with the stringent needs of the banks' own security layer, plus new and improved external online services and further develop of mobile services.

ABN AMRO case study

ABN AMRO is one of the largest international banks in the world. Its’ network of branches operate from more than 4,500 locations in 53 countries. ABN AMRO was looking for a solution that included integration with IBM WebSphere, PeopleSoft, Verity, and meet up with the stringent needs of their own security layer.

BBVA case study

Through SDL Tridion, BBVA has been able to automate publication of content; create workflow processes for publishing content; reuse and separate content across different websites; localize different international sites and create a transactional website.

BBVA-experience case study

One of BBVA’s core corporate principles is placing their customers at the center of their business. BBVA wanted to make sure it followed through on this commitment to customers by giving them control over their online experience.

Corona Direct

SDL Tridion addressed Corona Direct's three main goals for their new website: a high-performance platform, empowering marketers and improved online interaction with customers and prospects. Corona Direct achieved greater efficiency by enabling their marketers to make changes to their site directly.

DNV case study

With SDL Tridion, DNV has launched more than 30 national sites – ranging from Norway, Sweden and Denmark, to USA, Japan, China, India, Chile and Brazil. SDL Tridion is also used to publish to various news channels.

Friesland Insurance case study

De Friesland Zorgverzekeraar is a major insurance company in the Northern part of Holland and serves over 500.000 people. Clear communication and excellent services are mission critical for De Friesland.

ING Real Estate case study

ING Real Estate’s intranet, “Real Insight”, helps more than 100,000 employees quickly access the information they want. Within 40 business days of beginning the build phase, ING Real Estate’s implementation was completed on time, on budget and to scale with the planned scope of the project.

Interpolis case study

Interpolis, one of Holland’s major providers of insurance and retirement plans, has chosen SDL to help them bring value to their business. SDL Tridion helps Interpolis remain true true to its core value: crystal-clear-communication in its portfolio of products and services and in its daily interaction with target groups.

OP Bank Group case study

OP Bank's web-based “portal” allows customers to access their checking, savings and investment accounts and access a wealth of information about the bank’s products. OP’s portal combines SDL Tridion for branding and content authoring and CRM solutions to manage customer data and campaign groups.

Rabobank case study

SDL Tridion provides Rabobank Personal Portal, an Intranet site for more than 300 local branch offices. In addition, they use SDL's integrated Outbound E-mail for online marketing campaigns such as e-mail newsletters, directly linking newsletter website content.

Virgin Money case study

Virgin Money, part of the Virgin Group, is a rising star of the financial services sector. Virgin Money launched a new website with a strategic push to move its customer base away from telephony and onto its website to communicate its product range and brand more effectively.