Solutions by Industry

Solutions for Electronics and Hi-Tech

In the fast-paced and competitive world of consumer electronics and hi-tech you face the pressure to simultaneously roll out multiple products across many regions, in the language of the consumer.

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Challenges:

You need content that supports the buying and post-sales experience which is focused on the product sold, the target customer or persona and it needs to be the right information for the right person in the right language.

SDL has a wide range of solutions that help you:

Get to market faster and reduce costs
Managing huge amounts of technical and marketing information can be complex and costly. SDL solutions simplifying the content management and translation process and enable rapid reuse of content across publications.

Ensure brand consistency
Technology companies need to ensure consistency across support and marketing material, from website content through to support documentation. SDL solutions will help you maintain a globally consistent feel while allowing for local flexibility.

Personalize content
Improve the shopping experience or post-purchase support by tailoring content to your customer. SDL solutions enable you to deliver the right message to the right person at the right time.

Solutions:

SDL Translation Management System:
Improves the speed and efficiency of translating across languages.

SDL Tridion:
Enables seamless management of websites across markets and languages.

SDL Fredhopper:
Delivers optimized and personalized marketing messages.

SDL Trisoft:
Enables creation, management and publication of technical information across publications.

SDL Multiterm:
Maintain brand consistency and accuracy across online and offline copy.

Atlas Copco Case Study

A combined implementation of SDL Tridion and SDL Translation Management System gave Atlas Copco the ability to deliver web content to a global audience.

Benefits

Helped bring solutions to market 50% more quickly

Led to a significant productivity saving among all countries

Solutions used:

SDL Tridion and SDL Translation Management System

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Hewlett-Packard Case Study

HP chose SDL to help implement a terminology management strategy that would enable accurate information to reach global markets faster.

Benefits

Reduced new product costs for content by 56%

Saved more than $3.5 million annually on translation costs

Solutions used:

SDL MultiTerm, SDL KbTS and SDL AuthorAssistant

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Philips Case Study

SDL enabled Philips to centralize translation memory across 9 divisions, achieving a 30% reduction in translation costs and faster time to market for product communications.

Benefits

One process for 35 languages and multiple content types

85% reduction in management overhead

Solutions used:

SDL Translation Management System and SDL MultiTerm

» Read more