SDL Announces Ground-Breaking Maturity Model for Product Content
SDL is pleased to introduce a Product Content Maturity Model to help customers assess how they can leverage structured content to improve customer engagement and drive down support calls. The Product Content Maturity Model maps the steps that an organization typically takes as it moves from unstructured technical documentation to live product content that intelligently engages its various audiences.
The Product Content Maturity Model is a five-phase model that defines the series of steps that organizations typically take to transform their technical documentation into intelligent product content. |  |
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| We have found that moving into structured content has been a journey. We have already gained tremendous improvements in time to market from structured content and we are now exploring how we can expand content sharing more broadly in the company. | 
| Emily Mydlowski
Manager, User Experience and Information Design (UXID) - HACH company |
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Transforming Technical Documentation: Introducing the Product Content Maturity Model
The Product Content Maturity Model outlines the typical steps that are adopted as companies move from a traditional approach to technical documentation to a mature approach to structured product content. The model also describes how the move to structured content starts in one part of the organization and expands to include other organizations, such as Subject Matter Experts (SMEs), Field Service, Support and Training personnel, each of whom, enrich and consume product and technical information. The final stage of the model, represented by the fully matured organization, engages the customer and drives down support costs, by being able to intelligently build content on-the-fly that is tailored to the context of the customer. The new releases of SDL Trisoft and SDL LiveContent extend the SDL technology foundation that supports organizations in this maturity model.
Learn more about the Product Content Maturity Model and the new releases of SDL Trisoft and SDL LiveContent.
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New to Structured Content?
 | Follow Sam on his journey through "technical documentation" town. See him transform his city into an Engagement City with SDL. Watch Video |
