
Corporate terminology is the foundation for building a successful and valuable brand. The terms that you define for your organization help you differentiate from competition and resonate with customers. However, these terms must be managed across the organization, to ensure your brand is communicated consistently, regardless of language or publication.
By managing multingual terminology centrally, multiple departments as well as translators are able to access the approved company terminology and apply it consistently across documentation, ensuring a consistent global brand.

By successfully managing your corporate terminology, not only are you protecting your organization’s global brand, you are also creating a foundation for consistent communication and knowledge sharing throughout your organization.
Learn more about our terminology management product, SDL MultiTerm® and the benefits it can bring to your organization
Find out what's new in the new release of SDL MultiTerm 2009
Look at the technical detail of an SDL MultiTerm terminology management solution in our technical datasheet
Find out about what businesses are saying about terminology management in our research paper on our terminology management survey
* Terminology Survey carried out by SDL in January 2009
“We particularly appreciate the fact that SDL approaches our projects from a customer perspective and comes up with innovative solutions over and over again. This allows us to concentrate on our core business because we know that our translation projects are in safe hands.”
Both Businesses and Translators Recognize the Importance of Terminology Management and its Relationship with Consistent Branding, but are they Managing their Terms Effectively? SDL recently conducted two surveys to explore the current trends and opinions on the subject of terminology from within businesses as well as specifically within the translation and localization industry. This article highlights the key observations and trends from an interesting set of results
Companies are struggling to produce accurate and consistent global information for their local markets. Customer support costs are spiralling out of control, and growing content volumes are giving IT, Marketing and Sales departments a real headache.