AGCO Cultivates Customer Service with SDL Technology

AGCO implements complete integrated GIM solution for global service documentation

SDL Maidenhead , United Kingdom
01 March 2006

SDL International, a leader in the emerging market for global information management (GIM) solutions, announced today a €1m agreement with AGCO Corporation, a worldwide designer, manufacturer and distributor of agricultural equipment, to provide an integrated end-to-end solution for the authoring, management and publishing of technical service documentation to AGCO’s global customers

 

Having completed a number of acquisitions in recent years, AGCO was faced with a mix of isolated authoring, content management and publishing processes across its core brands of Challenger, Fendt, Massey Ferguson, SISU Diesel and Valtra.  SDL will deliver an integrated GIM solution that spans the entire content lifecycle, enabling AGCO to consolidate technical publications, terminology, content management, translation, web and marketing publications, onto one, unified platform.  With up to 25 languages to support, the new solution will substantially shorten time-to-market, improve the quality and consistency of marketing and service documentation and is expected to provide an ROI within 18 months.

The GIM solution includes authoring of structured content in XML using Blast Radius XMetaL integrated with SDL AuthorAssistant to ensure consistency of language and terminology. SDL PhraseFinder will be used for terminology mining and SDL MultiTerm for enterprise-wide web-based terminology management. Trisoft InfoShare integrated with SDL Translation Management System will support all XML content management, translation and publication processes, with SDL providing the language translation services.

“We needed an integrated solution for the creation, management and publication of global marketing and service documentation in 25 languages across many different manufacturing lines,” commented Kevin Worrall, Technical Service Director at AGCO. “The SDL solution provides AGCO with a corporate common platform for aligning our documentation processes with our manufacturing and engineering centres. By maximizing the reuse of components and fully leveraging our global information assets, we will deliver higher quality publications faster and lower our costs by 30%.”

“We have integrated best-of-breed XML technologies along the content lifecycle to provide AGCO with a streamlined process that spans authoring to content management to translation and publishing,” stated Keith Mills, President Technology Division at SDL. “Together with our best practice knowledge in technology and language services, this GIM solution will help AGCO gain significant competitive advantage in critical business areas such as consistent branding, time-to-market and customer satisfaction.”

About AGCO Corporation
AGCO Corporation, headquartered in Duluth, Georgia, is a global manufacturer and distributor of agricultural equipment and related replacement parts. AGCO products are distributed in more than 140 countries. AGCO offers a full product line including tractors, combines, hay tools, sprayers, forage, tillage equipment and implements through more than 3,900 independent dealers and distributors around the world. AGCO products are distributed under the various well-known brand names AGCO®, Challenger®, Fendt®, Gleaner®, Hesston®, Massey Ferguson®, New Idea®, RoGator®, Spra-Coupe®, Sunflower®, Terra-Gator®, Valtra®, and White™ Planters. AGCO provides retail financing through AGCO Finance. In 2005, AGCO had net sales of $5.4 billion.   For more information, visit www.agcocorp.com.

About SDL

SDL is the leader in Global Information Management (GIM) solutions that empower organizations to accelerate the delivery of high-quality multilingual content to global markets. Its enterprise software and services integrate with existing business systems to manage the delivery of global information from authoring to publication and throughout the distributed translation supply chain.

Global industry leaders rely on SDL to provide enterprise software or hosted services for their GIM processes, including ABN-Amro, Best Western, Bosch, Canon, Chrysler, CNH, Hewlett-Packard, Microsoft, Philips, SAP, Sony, SUN Microsystems and Virgin Atlantic.

SDL has implemented more than 480 enterprise GIM solutions, has deployed over 150,000 software licenses across the GIM ecosystem and provides access to on-demand translation portals for 10 million customers per month. Over 1,000 service professionals deliver consulting, implementation and language services through its global infrastructure of more than 50 offices in 30 countries. For more information, visit www.sdl.com

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Nicola Bogle (SDL)
+44 (0)1628 417225
nbogle@sdl.com