At the Content Management Strategies/DITA North America conference, SDL, the leading provider of Global Information Management solutions, today announced that HTC Corporation, the leading smartphone design company, has partnered with SDL Trisoft, to enrich its product information for its customers on all fronts.
“We're always looking to enhance the way we communicate with consumers at all touch points. This includes not only designing products that delight our customers, but also innovating in how we create relevant content for them,” said John Wang, Chief Marketing Officer, HTC. “This breakthrough content management mechanism is helpful in providing more relevant and rich product information to our customers in a timely manner. Such information is delivered via all channels - online, offline, and on the device.”
“HTC’s stellar growth demands prompt and comprehensive development, delivery, and localization of product information. HTC is impressive in the speed in which it builds out processes and infrastructure to delight its customers with easy-to-access, dynamic content. We are pleased to partner with such a forward-thinking organization,” said Kevin Duffy, CEO, SDL’s Structured Content Technologies division.
SDL Trisoft is a Component Content Management system specialized for DITA and multichannel publishing. The software tracks and manages the relationship of thousands of topics of technical information through the lifecycle of content creation, review and publishing. Recognized for its unique Publication Manager and Multilingual Content Management capabilities, SDL Trisoft empowers writers and publishers to organize content into publications and track their release to global markets.
For more information about SDL Trisoft please visit our website: www.sdl.com/htc