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Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
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Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
I had the pleasure of flying down to Los Angeles recently and speaking with William Wong, SDL’s Vice President of Customer Solutions for Language Technologies, on how an organization or individual can determine whether human or machine translation, or a combination of the two, is a better … Continue reading this post »
Posted by Brittany Benson in Innovation , Language Technology , Localization , Machine Translation , SDL Research , Translation
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As businesses enter new global markets, whether through the traditional brick and mortar route or by launching their first website, communicating in the language of the customer has never been more important. What shouldn’t be overlooked as companies expand globally, is the need to communi… Continue reading this post »
Posted by Brittany Benson in Cloud Computing , Global Content , Innovation , Language Technology , Localization , Machine Translation , Social Media
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Like our children, all of the tracks at Innovate 2013 are equal. We have no favorites here. But in this post, I would like you to indulge me a little as I toot the horn for the Content Management tracks and take you through what we have planned for the content track on day two of this year… Continue reading this post »
Posted by Ian Truscott in Innovation
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Big Data used to be about tackling the three Vs – volume, variety and velocity of information. Now, there’s a fourth: vernacular. Big Language means that business needs to act faster, listen more intently, and better understand customer intent – in dozens of languages.Customers who rely … Continue reading this post »
Posted by Keith Laska in Big data , Cloud Computing , Innovation , Language Technology , Localization , Machine Translation , Predictive Analytics , Sentiment Analysis , Translation
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Advanced language technologies, such as machine translation, have a direct impact on the business value and future of an enterprise. Our scientists contribute to this innovation by implementing advanced computer science and applying their discoveries into SDL products used in the market. T… Continue reading this post »
Posted by Brittany Benson in Innovation , Language Technology , Localization , Machine Translation , SDL Research
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On May 1st through the 3rd, one of the premier analyst research companies, Gartner Inc., held a conference in San Diego, CA providing coverage of the new strategies and technologies enabling companies to better understand and engage their customers, build loyalty and grow. Several SDL divi… Continue reading this post »
Posted by Jeff Hora in Customer Experience Management , Global Customer Experience Management , Innovation , SDL Innovate , Social Media
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As mentioned in the previous Technology Innovation Update, a lot is going on at SDL. Take a look at my latest SDL Technology Innovation Update video to find out more: A short introduction on this Video Blog The Beglobal Summit where, our local reporter in San Jose, Hannah Grap interviewed … Continue reading this post »
Posted by Dennis van der Veeke in Innovation
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IT Professionals (IT Pros) have a checkered reputation. The media and popular culture would have us believe that these people (in the media imagination they are ALWAYS men...) are granularly focused on arcane technical matters, inhabit server rooms (at work AND at home...) or basement deve… Continue reading this post »
Posted by Jeff Hora in Customer Experience Management , Global Customer Experience Management , Innovation , SDL Innovate
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I was honored when Gartner asked my colleague (Misia Tramp) and I to speak at the upcoming Gartner Customer 360 Summit. Overall the summit is geared at helping IT and Marketing executives capitalize on the shift away from traditional “inside-out” CRM and towards an outside-in customer-enga… Continue reading this post »
Posted by David Ashton in Customer Experience Management , Global Customer Experience Management , Innovation
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Open ended customer responses provide valuable insight and allow an enterprise to stay close to the pulse of their public image and respond accordingly. The challenge is extracting items of opportunity - from sometimes tens of thousands of open ended responses across many languages - in … Continue reading this post »
Posted by Brittany Benson in Big data , Global Customer Experience Management , Innovation , Language Technology
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