Corporate Blog
Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
If you want to convince someone that machine translation (MT) is a technology best left well alone, you will find countless examples online to prove your point — just browse through one of the many websites dedicated to collecting content that has truly been "lost in translation" when proc… Continue reading this post »
Posted by Daniel Brockman in Language Technology , Localization , Tips and Tricks
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I had the pleasure of flying down to Los Angeles recently and speaking with William Wong, SDL’s Vice President of Customer Solutions for Language Technologies, on how an organization or individual can determine whether human or machine translation, or a combination of the two, is a better … Continue reading this post »
Posted by Brittany Benson in Innovation , Language Technology , Localization , Machine Translation , SDL Research , Translation
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As businesses enter new global markets, whether through the traditional brick and mortar route or by launching their first website, communicating in the language of the customer has never been more important. What shouldn’t be overlooked as companies expand globally, is the need to communi… Continue reading this post »
Posted by Brittany Benson in Cloud Computing , Global Content , Innovation , Language Technology , Localization , Machine Translation , Social Media
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2013 could be referred to as the year of the Croatian translator. So why is the Croatian Language so important? Croatia is expected to join the European Union on 1st July 2013. This means that Croatian will become the 24th Official Language of the European Union. As a result the Croatian p… Continue reading this post »
Posted by Marion Shaw in Localization , Translation
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Big Data used to be about tackling the three Vs – volume, variety and velocity of information. Now, there’s a fourth: vernacular. Big Language means that business needs to act faster, listen more intently, and better understand customer intent – in dozens of languages.Customers who rely on… Continue reading this post »
Posted by Keith Laska in Big data , Cloud Computing , Innovation , Language Technology , Localization , Machine Translation , Predictive Analytics , Sentiment Analysis , Translation
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Advanced language technologies, such as machine translation, have a direct impact on the business value and future of an enterprise. Our scientists contribute to this innovation by implementing advanced computer science and applying their discoveries into SDL products used in the market. T… Continue reading this post »
Posted by Brittany Benson in Innovation , Language Technology , Localization , Machine Translation , SDL Research
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While I was at a Social Media training session here at SDL few weeks ago, listening to creative ideas on how to apply social media across various business units within SDL, I was wondering: Are translators using social media to grow their business? According to a poll on Proz, only few of … Continue reading this post »
Posted by Anna Markova in Localization , Social Media , Tips and Tricks
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Today’s consumer expects information at any time via any channel they desire – this is the norm. This has created new challenges for global companies. In fact, 49% of business executives have admitted that a language barrier has been an obstacle in a major international business deal.While… Continue reading this post »
Posted by Brittany Benson in Big data , Innovation , Language Technology , Localization , Machine Translation , Translation
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A quick stroll through the local shopping mall is enough to remind one that the holiday season has begun. Though December is often filled with the wonderful things Michael Bublé croons about, like sugar cookies, snow and sleigh rides, this time of year also seems to simultaneously bring a … Continue reading this post »
Posted by Brittany Benson in Machine Translation , Customer service , Innovation , Language Technology , Localization , Translation
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As 2012 comes to a close we are capping off a great year with an exciting webinar series on automated translation solutions to improve global customer experience.Improve Customer Experience with Translation December 11th at 8:30am EST/ 13:30 UK and December 13th at 8:30am PST/ 11:30am ES… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Customer Experience Management , Global Content , Language Technology , Localization , Translation
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As information becomes more accessible and transparent across the globe, it is important for the pharmaceutical industry to provide common regulatory labeling and consistent answers in response to patients and healthcare providers, regardless of the language or geography the inquiry origin… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Global Content , Innovation , Language Technology , Localization , Translation
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I was recently searching the popular translation industry website ProZ.com to see if a member of their community had posted a question on the use of translation software. Without fail I stumbled across the straight forward question 'Do you use a CAT tool - yes or no?'. Eureka! The poll rec… Continue reading this post »
Posted by Elliott Harley in Language Technology , Localization , Translation , Translation Memory
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It’s often said that communication makes the world go round, and in 2012, with over seven billion people inhabiting the planet that has never been truer. Communication is a way of life, and sometimes can even save lives.Translators Without Borders discussed in a recent article how critical… Continue reading this post »
Posted by Brittany Benson in Global Information Management , Innovation , Language Technology , Localization , Translation
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Global brands emphasize a common brand experience but face the necessary variable of local experience and local brand experience. Language, socio-economic factors, consumption patterns, cultural beliefs, government, legal and regulatory environments all affect the impact of brand or produc… Continue reading this post »
Posted by Ingrid Froelich in Customer Experience Management , Global Content , Global Customer Experience Management , Localization
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Some time in early 2011 I wrote a blog article called “Where can I find support for SDL products?“. It’s been over a year and it’s probably a good time for a refresh. First off, all the information you need to know about how to get support is contained here – SDL Support Services. Bookmark… Continue reading this post »
Posted by Paul Filkin in Language Technology , Localization , SDL OpenExchange , Tips and Tricks , Translation
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October has been an exciting month for our SDL offices! SDL Studio Groupshare has been named the winner of a People’s Choice Stevie Award for Favorite New Products, in the 10th Annual American Business Awards and was honored with a Silver Stevie Award in the New Product or Service of the Y… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Digital Content , Global Content , Language Technology , Localization , Terminology Management , Translation , Translation Memory
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We’re on a lucky streak here at SDL! We have been recognized as a finalist in the Annual 2012 Golden Bridge Awards for our cloud platform for real-time automated translation, SDL BeGlobal™.The coveted annual Golden Bridge Awards program encompasses the world’s best in organizational perfor… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Innovation , Language Technology , Localization
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It has become commonly accepted in today’s market that if a buyer can’t read it they are not going to buy it. This has caused a widespread influx in the need for accurate translations for enterprises that want to sell internationally or are just beginning to enter new markets.Rebecca Ray a… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Global Content , Language Technology , Localization , Translation
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From laptops to tablets to phones, the world is increasingly connected, and that connection is mobile. Tablets merge high-quality display capabilities with convenient portability. Paper boarding passes are replaced with displays on cell phones. Communications in emerging markets bypass tra… Continue reading this post »
Posted by Brittany Benson in Localization
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Today’s customers are empowered. With the growth in the internet, social media and smartphones, customers want information the way they want it, where they want it and they need it to be relevant. More than ever before, companies are struggling to adapt to the challenge of scaling and bui… Continue reading this post »
Posted by Sophie Hurst in Business intelligence , Campaign Management and Analytics , Localization , Social Intelligence
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With increasingly diverse populations scattered throughout the world, federal, state and local governments have critical documentation that they need translated into various languages that enables them to have access to critical foreign language information from multiple sources and commun… Continue reading this post »
Posted by Brittany Benson in Innovation , Language Technology , Localization , Translation
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Summer has come to a close making way for a wonderful autumn—a time for pumpkin coffee, warm sweaters and my favorite thing of all—travel! No, SDL isn’t cruising off to a 10-day Caribbean vacation (thought that would be nice) we’re heading to Las Vegas for EyeforTravel's Travel Distributio… Continue reading this post »
Posted by Brittany Benson in Language Technology , Localization
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Using Machine Translation in combination with translation memory (TM) technology to increase translator productivity is a quite debated topic. Feedback from translators reveals a variety of attitudes towards machine translation, with some supporting it, as it speeds their translation proce… Continue reading this post »
Posted by Anna Markova in Machine Translation , Cloud Computing , Language Technology , Localization
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The title of this post could be quite tricky to translate in many languages because not everyone uses the expression in the same way, and certainly don’t use the same words. I chose this especially because I thought I’d write a little about using Machine Translation in SDL Trados Studio.I’… Continue reading this post »
Posted by Paul Filkin in Machine Translation , Language Technology , Localization , SDL OpenExchange
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Time flies when you’re having fun producing best-in-class software! Almost a year has passed since the debut of SDL Trados Studio 2011 transformed the translation and review experience. Enhanced features such as Track Changes and Perfect Match 2.0 and additional file filters were included … Continue reading this post »
Posted by Andy Reid in Machine Translation , Language Technology , Localization , SDL OpenExchange , Technical Publishing , Translation Memory
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SDL Language Weaver is very grateful to have recently been honored by the META Technology council with the META Seal of Recognition award. META, the Multilingual Europe Technology Alliance, brings together researchers, commercial technology providers, private and corporate language technol… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Language Technology , Localization
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SDL recently attended the mecca of all video game conferences where even Darth Vader and Luke Skywalker lay down their swords to enjoy the event. Held in Los Angeles, E3 is the world’s premier trade show for computer and video games and the melting pot for video game fanatics and vendors a… Continue reading this post »
Posted by Brittany Benson in Machine Translation , Localization
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While summer is in full swing, that hasn't slowed down the SDL WorldServer product team from marching forward with a new service pack update. Today SDL announced the availability of SDL WorldServer 2011 10.2, delivering a number of enhancements including new features to improve the transla… Continue reading this post »
Posted by Andy Reid in Global Content , Language Technology , Localization , Translation , Translation Memory
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Did you know? … Over a 10 year period, the capitalization of a company with a well-managed brand can expect to be 200% greater than a poorly managed brand. How do you distinguish your company in a crowded global market place? It’s a question Marketing Managers regularly ask themselves. Bui… Continue reading this post »
Posted by Kirsty Waller in Language Services , Localization
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Have you noticed that the way people work has changed over the past decade? As organizations adopt a more dynamic, real time nature of business, the way individuals and teams work together is changing as well. Of course, it’s the internet that has primarily driven this change - making coll… Continue reading this post »
Posted by Andy Reid in Innovation , Language Technology , Localization , News , Translation Memory
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In both technology and business, cloud is a hot topic. At SDL, things are no different and we are expanding cloud offerings to support a more dynamic, versatile translation environment. As part of the release of SDL Trados Studio 2011 SP1, translators can now take advantage of SDL BeGlobal… Continue reading this post »
Posted by Andy Reid in Machine Translation , Cloud Computing , Language Technology , Localization , Translation Memory
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One of the technical aspects of .NET which can impact localization is the concept of signed assemblies. In this blog I will discuss with you what signing of assemblies is about and how to deal with them in the context of software localization. Assemblies are signed for two reasons. One is … Continue reading this post »
Posted by Florian Sachse in Language Technology , Localization , Software engineering , Tips and Tricks
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Most large global organizations embraced Enterprise Resource Planning (ERP) systems like SAP, JD Edwards and PeopleSoft (now both part of Oracle) more than a decade ago to drive efficiencies and scale in their financial, manufacturing and HR processes. This allowed them to grow their busin… Continue reading this post »
Posted by Jeremy Harpham in Localization
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Last week we hosted the SDL Localization Day, where we looked at the issues of delivering software on a global scale. It was made up of six sessions including, as is so often missed with these events, a customer case study from Roche Diagnostics. For the format of the day, we ran a series … Continue reading this post »
Posted by Terry Lawlor in Language Technology , Localization , Software engineering , Tips and Tricks , Translation
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Last week I discussed the buzz about Agile and what this means for software localization, and I had some interesting feedback. Now I want to expand on this with some use cases for integrating agile software development with software localization. Mixing agile and waterfall workflows You mi… Continue reading this post »
Posted by Terry Lawlor in Language Technology , Localization , Software engineering , Translation
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Agile software development is a major shift in the industry. Adopting new methodologies takes a while but we are seeing more and more companies adopt agile development. If you are using agile development, don’t you also need agile localization? And if so, what could that mean? The buzz abo… Continue reading this post »
Posted by Terry Lawlor in Language Technology , Localization , Software engineering , Translation
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Pseudo-translate: traditionally this has been used in software localization to test dialog boxes and other UI elements, but, we now extend this concept to document translation simulation. Why is this useful? It allows you to very quickly produce localized files that can be used to test thi… Continue reading this post »
Posted by Paul Filkin in Language Technology , Localization , Software engineering , Tips and Tricks
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Post by Mark Tapling, CEO, SDL Language Technologies Eight months ago, I was given the opportunity to lead the Language Technologies Division at SDL, and I have felt fortunate to be in this role at a time when there is so much opportunity for the localization industry. Today, it is easier … Continue reading this post »
Posted by Rosalie Delos Santos in Cloud Computing , Digital Content , Dynamic Publishing , Global Content , Innovation , Language Technology , Localization
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Today, SDL has launched Elevation Center - the Localization Industry’s First Briefing Center for Cloud Computing. Globalization and Localization professionals are invited to participate in an industry-wide conversation to drive innovation and advances in the cloud for our industry. Elevati… Continue reading this post »
Posted by Hannah Grap in Cloud Computing , Innovation , Language Technology , Localization
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A few weeks ago I gave a short presentation at the W3C conference in Pisa, on some ideas for managing the multilingual web. I thought I'd share some of these with you, plus if you want to, you can watch the 15 minute recording of the presentation for some more detail. These tips answer the… Continue reading this post »
Posted by Sophie Hurst in Digital Content , Localization
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A few weeks ago we were fortunate enough to be invited to participate in a W3C multilingual event in Pisa (see http://www.multilingualweb.eu/), where I had the privilege to speak. The event was an eclectic mix of folks from the multilingual web ecosystem; from EU funded projects, academic … Continue reading this post »
Posted by Ian Truscott in Digital Content , Localization , Web Content Management
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In the second part of the XTHML troubleshooting series, I will take a look at a file that was sent to us with the comment that "this file fails with all CAT tools". Since I like such challenges, I thought I'd try to see if I can somehow get the file into - and back out of - SDL Trados Stud… Continue reading this post »
Posted by Daniel Brockman in Language Technology , Localization , Tips and Tricks
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Someone I follow on Twitter tweeted information about a blog entry called “How to get rid of bad translation choices” http://blog.albatrossolutions.com/ and as this post was written by Gabriella Ascari, an Italian translator, and as it had an example in Italian, I could easily empathize wi… Continue reading this post »
Posted by Adriana Beaton in Localization , Terminology Management , Translation
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Yes, your web site is going global! You have put in place a localization strategy, you have chosen a good LSP, your web site is going to be translated in 5 languages…the excitement is mounting…you have even remembered to send out your list of keywords and your PPC ads to be translated, all… Continue reading this post »
Posted by Adriana Beaton in E-commerce , Localization , Translation
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Videos are becoming all the rage! And companies using videos to better engage with their customers is on the increase. With the improved technology and bandwidth on the internet, consumers and businesses alike have more ability to view videos. And why they are so good is that they are more… Continue reading this post »
Posted by Sophie Hurst in Digital Content , Innovation , Localization , News
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SDL is going to be exhibiting at MEDICA 2010: we’re already packing our displays and printing up brochures in preparation for an exciting four days of knowledge sharing! We’ll be in good company: a staggering 4,300 exhibitors from 70 countries will be there, presenting solutions and innova… Continue reading this post »
Posted by Garbiella Turner in Localization , Translation
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Many of you may have read about the news today at SDL – we announced the acquisition of Language Weaver. I have been at SDL for 5 years now and can look back at a series of successful acquisitions by SDL which now complete the vision of having all the pieces to help companies manage conten… Continue reading this post »
Posted by Sophie Hurst in Machine Translation , Innovation , Localization
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There is an interesting article in the news today about Hispanics in the US and how the Hispanic culture is spreading to most of the streets in the US. But not only that - as this has been happening for a while, but how the language people are speaking is blending with a mix of the English… Continue reading this post »
Posted by Sophie Hurst in Localization , News
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Product Marketing Director, Sophie Hurst writes: Today in the UK it is election day – the day that we appreciate the hard-fought right for men and women in our country to vote and where we mark an ‘X’ by the party we believe should be governing our country. I voted on my way into work and … Continue reading this post »
Posted by Sophie Hurst in Localization , News , Translation
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In order to effectively internationalize your website you’ll have to do much more than ‘just translating it’; so how can you tailor your website to appeal to an international market? Below are five handy hints to bear in mind when you internationalize your website: Be aware of cultural dif… Continue reading this post »
Posted by Simon Nicholson in Language Technology , Localization , Tips and Tricks
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