Which Country has the Highest Number of Internet Users in the World?
I don't know how many of you have looked at the stats on the Internet World Stats site from last year, on internet usage around the world, but I found them fascinating! Asia has by far the most internet users, followed by Europe and the top 3 countries in the Asia list is China, with a massive 384 million users, Japan with 96 million and India 81 million. They are far and above the usage of the biggest European internet user - Germany at 65 million.
So 2 'emerging markets' are in the top 3 of world internet users. China is well ahead - and yet, Asia is only at around 20% penetration rate, meaning there is 80% of Asia not using it. America has 77% of its population using the internet. So.... where does the biggest growth seem to be set? It looks to me like Asia - China and India probably. You can see another blog I wrote about the growth of online retail in China.