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Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
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Find industry news, comment, hints, tips and best practice on the SDL corporate blog.
SDL Innovate 2013, San Jose CA June 13 - 14, 2013You can meet me at the upcoming SDL Innovate in San Jose, where I'll be speaking more about how you can bring rich media to the Customer Experience. I hope you'll join us! Find out more>> Continue reading this post »
Posted by Wouter Maagdenberg in Customer Experience Management , SDL Innovate
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The so-called ‘Generation Y’ers’/’Echo Boomers’/Millenniums’ (whatever you want to call us) are renowned as being incredibly sophisticated, technology wise - but immune to most traditional marketing and sales pitches...as we not only grew up with it all, we’ve also seen it all and have bee… Continue reading this post »
Posted by Charlotte Cuthbert in Customer Experience Management , Customer Journey Mapping , Social Intelligence
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Last week, Infinity Park in Denver was buzzing with presentations by top companies like IBM, Google, Microsoft and SDL. The theme of the day was “Plug In to the Global Economy. How Technology Impacts Trade.” What struck me as most remarkable was how so many of the topics we were discussing… Continue reading this post »
Posted by Liesl Leary in Big data , Business intelligence , Global Customer Experience Management , Language Services , Predictive Analytics , Social Intelligence , Social Media
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SDL Innovate 2013, San Jose CA June 13 - 14, 2013You can meet me at the upcoming SDL Innovate in San Jose, where I'll be speaking more about how you can bring rich media to the Customer Experience. I hope you'll join us! Find out more>> Continue reading this post »
Posted by Wouter Maagdenberg in Customer Experience Management , SDL Innovate
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Don't let your mannequins gather dust. In the supposedly near-dead world of bricks and mortar, the way to keep things fresh and keep shoppers' heads turning as they walk by, is for the merchandizer to entice and inspire with an exciting and relevant store window display. One that changes w… Continue reading this post »
Posted by Tom Smith in Customer Experience Management , E-commerce , News
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SDL Innovate 2013, San Jose CA June 13 - 14, 2013You can meet me at the upcoming SDL Innovate in San Jose, where I'll be speaking more about how you can bring rich media to the Customer Experience. I hope you'll join us! Find out more>> Continue reading this post »
Posted by Wouter Maagdenberg in Customer Experience Management , SDL Innovate
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SDL Innovate 2013, San Jose CA June 13 - 14, 2013You can meet me at the upcoming SDL Innovate in San Jose. The agenda is fantastic and you'll have the opportunity to listen to leaders and innovators who drive the latest trends in Customer Experience Management. Our keynote speakers are Guy… Continue reading this post »
Posted by Jan Jaap Kolleman in Customer Experience Management , SDL Innovate
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SDL Innovate 2013, San Jose CA June 13 - 14, 2013You can meet me at the upcoming SDL Innovate in San Jose, where I'll be speaking more about how you can bring rich media to the Customer Experience. I hope you'll join us! Find out more>> Continue reading this post »
Posted by Wouter Maagdenberg in Customer Experience Management , SDL Innovate
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With my historic roots in marketing research, I’m painfully aware of the difficulties in conducting global research. To oversimplify the problem in a single phrase: “No survey scale can account for different cultural norms” It’s nearly impossible to fit multiple different cultures into… Continue reading this post »
Posted by Eric Nau in Social Data , Social Intelligence
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Earlier this month, we released SDL LiveContent 2013 SP1. Now I know that service packs are usually yawn inducing, but this release really packs a wallop for our customers: cutting publishing times in half, increasing scalability and usability, and adding support for new and updated conten… Continue reading this post »
Posted by Andrew Thomas in Digital Content , DITA , Dynamic Publishing , Structured Content , Technical Publishing
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