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Best Western - Ensuring a Good Night’s Sleep for 5 Million International Customers

The Challenge: Enable customers to view properties and book reservations in their native language

Case Study

Reduced time-to-market

Time-to-market reduced by 10 months

Translation of 4 million words

Translated 4,000 hotel websites into 7 languages

Cost Savings

Estimated cost savings to be up to 50%

Results

  • Translated 4,000 hotel websites into 7 languages
  • Time-to-market reduced substantially to 8 months
  • Faster time-to-market for localized websites
  • Best Western first-to-market in the industry with best translated web content
  • Accurate and efficient translations
  • SDL estimated cost savings to be up to 50%
  • Anticipate significant Return on Investment (ROI)
  • Increased guest satisfaction
Best Western case study PDF
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Translation Services

End-to-end solutions for preparing content for international markets

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SDL iMT

Decrease time to market, reduce spend, translate more than ever before

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